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\u5728\u6e38\u620f\u4ea7\u4e1a\u65b9\u9762\uff0c\u6839\u636eNewGenApps\u9884\u6d4b\uff0c\u52302025\u5e74\uff0c\u5168\u7403VR\/AR\u6e38\u620f\u7528\u6237\u5c06\u8fbe\u52302.16\u4ebf\u4eba\uff0c\u5e02\u573a\u89c4\u6a21\u9884\u8ba1\u8fbe116\u4ebf\u7f8e\u5143\u3002Entertainment Software Association\u6570\u636e\u663e\u793a\uff0c\u7f8e\u56fd\u7ea62.27\u4ebf\u4eba\u6bcf\u5468\u73a9\u6e38\u620f\uff0c\u5176\u4e2d55%\u4e3a\u7537\u6027\uff0c45%\u4e3a\u5973\u6027\uff0c\u73a9\u5bb6\u5e73\u5747\u5e74\u9f84\u4e3a31\u5c81\u3002\u7d22\u5c3c\u4ea6\u4e8e2022\u5e742\u6708\u53d1\u5e03VR2\u4e0eSense\u63a7\u5236\u5668\uff0c\u8fdb\u4e00\u6b65\u589e\u5f3a\u6c89\u6d78\u5f0f\u4f53\u9a8c\u3002<\/p>\n\n\n\n

\u5728\u56fd\u9632\u5e94\u7528\u4e2d\uff0cOLED\u5fae\u663e\u793a\u5668\u6210\u4e3a\u98de\u884c\u5458\u5934\u76d4\u4fe1\u606f\u5448\u73b0\u7684\u6838\u5fc3\u3002\u4f8b\u5982\uff0ceMagin\u83b7\u5f97\u7f8e\u56fd\u9646\u519b\u5408\u540c\u7528\u4e8e\u5347\u7ea7OLED\u5934\u76d4\uff1bSony\u7684OLED\u5fae\u663e\u793a\u5668\u88ab\u5e94\u7528\u4e8e\u5c0f\u7c73AR\u773c\u955c\u201c\u7c73\u5bb6\u773c\u955c\u201d\uff0c\u5176\u4eae\u5ea6\u9ad8\u8fbe3000\u5c3c\u7279\uff0c\u50cf\u7d20\u5bc6\u5ea6\u8fbe3281 PPI\u3002<\/p>\n\n\n\n

\u5730\u7406\u4e0a\uff0c\u4e9a\u592a\u5730\u533a\u57282023\u5e74\u5360\u636e64.9%\u7684\u5e02\u573a\u4efd\u989d\uff0c\u5e02\u573a\u89c4\u6a21\u8fbe3.38\u4ebf\u7f8e\u5143\uff0c\u5e76\u9884\u8ba1\u57282029\u5e74\u8fbe51.61\u4ebf\u7f8e\u5143\uff08CAGR\u4e3a61.0%\uff09\u3002\u4e3b\u8981\u53d7\u76ca\u4e8e\u533a\u57df\u5185AR\/VR\u8bbe\u5907\u3001\u53ef\u7a7f\u6234\u8bbe\u5907\u7684\u666e\u53ca\u4e0e\u6d88\u8d39\u7535\u5b50\u6295\u8d44\u589e\u957f\u3002\u65e5\u672c\u7535\u5b50\u884c\u4e1a\u4ea7\u503c\u6301\u7eed\u6500\u5347\uff0c\u97e9\u56fd\u653f\u5e9c\u4e5f\u5df2\u6295\u8d444.7\u4ebf\u7f8e\u5143\u5efa\u8bbeOLED\u5236\u9020\u4e0e\u7814\u53d1\u8bbe\u65bd\uff0c\u8ba1\u5212\u5c06OLED\u5217\u4e3a\u56fd\u5bb6\u6218\u7565\u6280\u672f\u4ee5\u83b7\u5f97\u7a0e\u6536\u4f18\u60e0\u3002<\/p>\n\n\n\n

\u5728\u4ea7\u4e1a\u524d\u6cbf\uff0c\u591a\u5bb6\u4f01\u4e1a\u4e0d\u65ad\u63a8\u51fa\u7a81\u7834\u6027\u4ea7\u54c1\u3002\u4f8b\u5982\uff0c\u6c5f\u82cf\u6e56\u7554\u5149\u7535\u4e0e\u7f8e\u56fdLightning Silicon\u8054\u5408\u63a8\u51fa1.31\u82f1\u5bf82.6K OLED\u663e\u793a\u5c4f\uff1bLG\u4e0eSamsung\u4e5f\u8ba1\u5212\u4e8e2024\u5e74\u542f\u52a8OLED\u5fae\u663e\u793a\u5668\u7684\u91cf\u4ea7\u3002<\/p>\n\n\n\n

\u603b\u7684\u6765\u770b\uff0cOLED\u5fae\u663e\u793a\u5668\u4f5c\u4e3aAR\/VR\u3001\u6d88\u8d39\u7535\u5b50\u3001\u6c7d\u8f66\u3001\u533b\u7597\u3001\u56fd\u9632\u7b49\u591a\u884c\u4e1a\u878d\u5408\u7684\u5173\u952e\u663e\u793a\u6280\u672f\uff0c\u6b63\u5904\u4e8e\u6280\u672f\u7a81\u7834\u4e0e\u5e02\u573a\u7206\u53d1\u7684\u4e34\u754c\u70b9\uff0c\u5176\u6218\u7565\u5730\u4f4d\u5728\u5168\u7403\u79d1\u6280\u4ea7\u4e1a\u4e2d\u6b63\u52a0\u901f\u8dc3\u5347\u3002<\/p>\n\n\n\n

\u4e8c\u3001\u5e02\u573a\u9a71\u52a8\u529b\u4e0e\u9650\u5236\u56e0\u7d20\u5206\u6790<\/h1>\n\n\n\n



<\/h1>\n\n\n\n

OLED\u5fae\u663e\u793a\u5668\u5e02\u573a\u7684\u5feb\u901f\u53d1\u5c55\uff0c\u80cc\u540e\u65e2\u6709\u591a\u91cd\u6280\u672f\u4e0e\u5e94\u7528\u9a71\u52a8\uff0c\u4e5f\u9762\u4e34\u6750\u6599\u53ef\u9760\u6027\u4e0e\u73af\u5883\u9002\u5e94\u6027\u7b49\u6311\u6218\u3002\u4ee5\u4e0b\u662f\u62a5\u544a\u4e2d\u5173\u4e8e\u6838\u5fc3\u9a71\u52a8\u56e0\u7d20\u4e0e\u4e3b\u8981\u5236\u7ea6\u56e0\u7d20\u7684\u7cfb\u7edf\u6027\u5f52\u7eb3\u4e0e\u5206\u6790\u3002<\/p>\n\n\n\n

2.1 \u5e02\u573a\u9a71\u52a8\u529b<\/h2>\n\n\n\n



<\/h2>\n\n\n\n

2.1.1 \u8fd1\u773c\u663e\u793a\uff08NTE\uff09\u5e94\u7528\u7684\u6fc0\u589e<\/h3>\n\n\n\n



<\/h3>\n\n\n\n

\u968f\u7740AR\/VR\u8bbe\u5907\u666e\u53ca\uff0c\u8fd1\u773c\u663e\u793a\uff08Near-to-Eye, NTE\uff09\u6210\u4e3aOLED\u5fae\u663e\u793a\u5668\u6700\u5177\u7206\u53d1\u529b\u7684\u5e94\u7528\u9886\u57df\u4e4b\u4e00\u3002\u5176\u5728\u7535\u5b50\u53d6\u666f\u5668\uff08EVF\uff09\u3001\u4e2a\u4eba\u89c2\u770b\u8bbe\u5907\uff08PV\uff09\u3001\u5934\u6234\u5f0f\u663e\u793a\u5668\uff08HMD\uff09\u548cHUD\u7b49\u573a\u666f\u4e2d\u7684\u6e17\u900f\u7387\u4e0d\u65ad\u63d0\u5347\uff0c\u63a8\u52a8\u5e02\u573a\u5feb\u901f\u589e\u957f\u3002<\/p>\n\n\n\n

OLED\u5fae\u663e\u793a\u5668\u5728VR\/AR\u73af\u5883\u4e2d\u51ed\u501f\u9ad8\u50cf\u7d20\u5bc6\u5ea6\u548c\u5feb\u901f\u5237\u65b0\u7387\uff0c\u6709\u6548\u51cf\u5c11\u201c\u7eb1\u7a97\u6548\u5e94\u201d\u548c\u52a8\u6001\u6a21\u7cca\uff0c\u4e3a\u7528\u6237\u5e26\u6765\u6c89\u6d78\u5f0f\u4f53\u9a8c\uff1b\u5728\u589e\u5f3a\u73b0\u5b9e\u8bbe\u5907\u4e2d\uff0c\u5176\u9ad8\u5bf9\u6bd4\u4e0e\u7cbe\u51c6\u53e0\u52a0\u80fd\u529b\uff0c\u5b9e\u73b0\u6570\u5b57\u56fe\u50cf\u4e0e\u771f\u5b9e\u89c6\u91ce\u7684\u81ea\u7136\u878d\u5408\u3002<\/p>\n\n\n\n

\u7531\u4e8eOLED\u4e3a\u81ea\u53d1\u5149\u6280\u672f\uff0c\u4e0d\u9700\u8981\u989d\u5916\u80cc\u5149\uff0c\u5728\u7a7f\u900f\u5f0fNTE\u8bbe\u5907\uff08\u5982\u900f\u660eAR\u773c\u955c\uff09\u4e2d\u53ef\u663e\u8457\u964d\u4f4e\u7070\u5c4f\u89c6\u89c9\uff0c\u589e\u5f3a\u4f69\u6234\u8005\u7684\u771f\u5b9e\u611f\u77e5\u3002\u672a\u6765\uff0c\u667a\u80fd\u773c\u955c\u5c06\u6210\u4e3a\u53ef\u7a7f\u6234AR\u7684\u6838\u5fc3\u7ec8\u7aef\uff0cOLED\u5fae\u663e\u793a\u5668\u4f5c\u4e3a\u6210\u50cf\u5173\u952e\u90e8\u4ef6\uff0c\u6218\u7565\u4ef7\u503c\u65e5\u76ca\u663e\u8457\u3002<\/p>\n\n\n\n

\u6b64\u5916\uff0cHUD\u5e94\u7528\u5728\u6c7d\u8f66\u3001\u822a\u7a7a\u548c\u519b\u4e8b\u9886\u57df\u5feb\u901f\u62d3\u5c55\uff0c\u5934\u76d4\u3001\u62a4\u76ee\u955c\u3001\u663e\u793a\u9762\u7f69\u7b49\u88c5\u5907\u5bf9\u5c0f\u5c3a\u5bf8\u3001\u9ad8\u4eae\u5ea6\u3001\u9ad8\u5bf9\u6bd4\u663e\u793a\u9700\u6c42\u4e0d\u65ad\u589e\u52a0\uff0cOLED\u5fae\u663e\u793a\u5668\u5728\u5bfc\u822a\u3001\u76d1\u63a7\u3001\u6218\u672f\u4fe1\u606f\u5448\u73b0\u65b9\u9762\u5177\u5907\u663e\u8457\u4f18\u52bf\u3002<\/p>\n\n\n\n

\u667a\u80fd\u7a7f\u6234\u8bbe\u5907\u5982AR\u773c\u955c\u3001VR\u5934\u663e\u3001\u667a\u80fd\u624b\u8868\u7b49\u7684\u6301\u7eed\u521b\u65b0\uff0c\u4e5f\u4e3aOLED\u5fae\u663e\u793a\u5668\u5f00\u8f9f\u66f4\u5e7f\u6cdb\u7684\u6d88\u8d39\u7ea7\u5e02\u573a\u3002\u5176\u8282\u80fd\u3001\u9ad8\u4eae\u5ea6\u7279\u6027\u5c24\u4e3a\u9002\u5408\u7535\u6c60\u9a71\u52a8\u8bbe\u5907\uff0c\u5ef6\u957f\u7eed\u822a\u65f6\u95f4\uff0c\u63d0\u5347\u7528\u6237\u4f53\u9a8c\u3002<\/p>\n\n\n\n

\u6839\u636eNewGenApps\u9884\u6d4b\uff0c\u81f32025\u5e74\u5168\u7403AR\/VR\u6e38\u620f\u7528\u6237\u5c06\u8fbe\u52302.16\u4ebf\u4eba\uff0c\u8fdb\u4e00\u6b65\u63a8\u5347\u8fd1\u773c\u7c7b\u8bbe\u5907\u7684\u666e\u53ca\u3002<\/p>\n\n\n\n

2.1.2 \u9ad8\u5206\u8fa8\u7387\u3001\u5353\u8d8a\u753b\u8d28\u4e0e\u4f4e\u529f\u8017\u4f18\u52bf<\/h3>\n\n\n\n



<\/h3>\n\n\n\n

OLED\u5fae\u663e\u793a\u5668\u4ee5\u5176\u9ad8\u50cf\u7d20\u5bc6\u5ea6\u63d0\u4f9b\u8d85\u9ad8\u6e05\u663e\u793a\u80fd\u529b\uff0c\u7279\u522b\u9002\u5408\u7528\u4e8eAR\/VR\u5934\u663e\u3001HMD\u7b49\u5bf9\u56fe\u50cf\u7ec6\u8282\u8981\u6c42\u6781\u9ad8\u7684\u5e94\u7528\u573a\u666f\u3002\u5728\u56fe\u50cf\u6e05\u6670\u5ea6\u3001\u52a8\u6001\u54cd\u5e94\u901f\u5ea6\u65b9\u9762\u660e\u663e\u4f18\u4e8e\u4f20\u7edfLCOS\u3001LCD\u548cDLP\u6280\u672f\u3002<\/p>\n\n\n\n

OLED\u7684\u201c\u81ea\u53d1\u5149\u201d\u7279\u6027\u4ee4\u6bcf\u4e2a\u50cf\u7d20\u72ec\u7acb\u63a7\u5149\uff0c\u5e26\u6765\u771f\u6b63\u7684\u201c\u7eaf\u9ed1\u201d\u663e\u793a\u4e0e\u6781\u9ad8\u5bf9\u6bd4\u5ea6\u3002\u8272\u5f69\u9971\u548c\u5ea6\u9ad8\u3001\u54cd\u5e94\u65f6\u95f4\u5feb\u3001\u5237\u65b0\u7387\u4f18\u79c0\uff0c\u4f7f\u5176\u5728\u6c89\u6d78\u5f0f\u4f53\u9a8c\u8bbe\u5907\u4e2d\u8868\u73b0\u5c24\u4e3a\u51fa\u8272\u3002<\/p>\n\n\n\n

\u540c\u65f6\uff0cOLED\u663e\u793a\u5728\u4fdd\u6301\u9ad8\u4eae\u5ea6\u548c\u5f3a\u5bf9\u6bd4\u7684\u540c\u65f6\u5177\u5907\u51fa\u8272\u7684\u80fd\u6548\u8868\u73b0\uff0c\u76f8\u8f83\u4f20\u7edf\u6280\u672f\u53ef\u663e\u8457\u964d\u4f4e\u7cfb\u7edf\u529f\u8017\u3002\u5c24\u5176\u5728\u7535\u6c60\u9a71\u52a8\u573a\u666f\uff08\u5982\u5934\u6234\u8bbe\u5907\uff09\u4e2d\uff0c\u5176\u80fd\u8017\u4f18\u52bf\u6210\u4e3a\u5236\u80dc\u5173\u952e\u3002<\/p>\n\n\n\n

\u4e0eLCOS\u3001DLP\u7b49\u6280\u672f\u76f8\u6bd4\uff0cOLED\u5fae\u663e\u793a\u5668\u4e0d\u4ec5\u5728\u663e\u793a\u6027\u80fd\u4e0a\u66f4\u4f18\uff0c\u5176\u7cfb\u7edf\u96c6\u6210\u5ea6\u66f4\u9ad8\uff0c\u53ef\u7701\u7565\u80cc\u5149\u7cfb\u7edf\uff0c\u6709\u6548\u51cf\u5c0f\u8bbe\u5907\u4f53\u79ef\u4e0e\u91cd\u91cf\uff0c\u6ee1\u8db3\u4fbf\u643a\u5f0f\u5e94\u7528\u5bf9\u5fae\u578b\u5316\u7684\u6781\u81f4\u8981\u6c42\u3002<\/p>\n\n\n\n

2.2 \u5e02\u573a\u9650\u5236\u56e0\u7d20<\/h2>\n\n\n\n



<\/h2>\n\n\n\n

2.2.1 OLED\u5c42\u6613\u53d7\u6c34\u6c27\u4fb5\u8680<\/h3>\n\n\n\n



<\/h3>\n\n\n\n

OLED\u5fae\u663e\u793a\u5668\u666e\u904d\u4f7f\u7528\u6709\u673a\u53d1\u5149\u6750\u6599\uff0c\u5176\u9633\u6781\u3001\u9634\u6781\u53ca\u529f\u80fd\u5c42\u5bf9\u73af\u5883\u6e7f\u5ea6\u4e0e\u6c27\u6c14\u9ad8\u5ea6\u654f\u611f\u3002\u4e00\u65e6\u53d7\u6f6e\u6216\u6c27\u5316\uff0c\u5668\u4ef6\u6027\u80fd\u5c06\u5feb\u901f\u4e0b\u964d\uff0c\u51fa\u73b0\u9ed1\u70b9\u3001\u8fb9\u7f18\u6536\u7f29\u7b49\u5931\u6548\u73b0\u8c61\uff0c\u4e25\u91cd\u5f71\u54cd\u663e\u793a\u8d28\u91cf\u548c\u4f7f\u7528\u5bff\u547d\u3002<\/p>\n\n\n\n

\u7531\u4e8e\u5fae\u663e\u793a\u5668\u591a\u91c7\u7528\u5851\u6599\u5c01\u88c5\uff08\u4ee5\u51cf\u8f7b\u91cd\u91cf\uff09\uff0c\u5176\u5bf9\u6c34\u6c7d\u5c4f\u853d\u80fd\u529b\u76f8\u8f83\u73bb\u7483\u66f4\u5f31\uff0c\u52a0\u4e4b\u7535\u6781\u5de5\u827a\u590d\u6742\uff0c\u5236\u5907\u8fc7\u7a0b\u4e2d\u7a0d\u6709\u4e0d\u614e\u5373\u53ef\u80fd\u5f62\u6210\u6e17\u6f0f\u901a\u9053\uff0c\u8fdb\u4e00\u6b65\u653e\u5927\u73af\u5883\u5f71\u54cd\u3002<\/p>\n\n\n\n

\u5c3d\u7ba1\u90e8\u5206\u5382\u5546\u5df2\u5f15\u5165\u591a\u5c42\u963b\u9694\u819c\u6216\u6539\u826f\u5bc6\u5c01\u7ed3\u6784\uff0c\u4f46\u76ee\u524d\u9ad8\u9632\u62a4\u6027\u4e0e\u8f7b\u8584\u5316\u4ecd\u96be\u4ee5\u517c\u5f97\uff0c\u5c01\u88c5\u6280\u672f\u4f9d\u7136\u662f\u5236\u7ea6OLED\u5fae\u663e\u793a\u5668\u4ea7\u4e1a\u89c4\u6a21\u5316\u7684\u5173\u952e\u74f6\u9888\u3002<\/p>\n\n\n\n

2.2.2 \u9ad8\u6e29\u6761\u4ef6\u4e0b\u7684\u4eae\u5ea6\u4e0e\u5bff\u547d\u95ee\u9898<\/h3>\n\n\n\n



<\/h3>\n\n\n\n

\u5728\u9ad8\u6e29\u73af\u5883\u4e2d\uff0cOLED\u5668\u4ef6\u7684\u53d1\u5149\u6548\u7387\u4e0e\u5bff\u547d\u5c06\u8fc5\u901f\u4e0b\u964d\uff0c\u5c24\u5176\u5728\u9ad8\u4eae\u5de5\u4f5c\u6761\u4ef6\u4e0b\uff0c\u84dd\u5149\u53d1\u5149\u5c42\u8870\u51cf\u5c24\u4e3a\u663e\u8457\uff0c\u5f71\u54cd\u6574\u4f53\u8272\u5f69\u7a33\u5b9a\u6027\u3002<\/p>\n\n\n\n

\u5982\u9700\u5e94\u7528\u4e8e\u519b\u7528\u5934\u76d4\u3001\u8f66\u8f7dHUD\u6216\u5de5\u4e1aAR\u8bbe\u5907\u7b49\u9ad8\u6e29\u4f5c\u4e1a\u73af\u5883\uff0c\u9700\u8fdb\u4e00\u6b65\u63d0\u5347OLED\u6750\u6599\u7684\u70ed\u7a33\u5b9a\u6027\uff0c\u5e76\u4f18\u5316\u9a71\u52a8\u7535\u8def\u4e0e\u6563\u70ed\u7ed3\u6784\uff0c\u4ee5\u4fdd\u8bc1\u957f\u65f6\u95f4\u8fde\u7eed\u4f7f\u7528\u4e0b\u7684\u4eae\u5ea6\u4e00\u81f4\u6027\u4e0e\u53ef\u9760\u6027\u3002<\/p>\n\n\n\n

\u6b64\u5916\uff0c\u9ad8\u6e29\u3001\u9ad8\u4eae\u5de5\u51b5\u8fd8\u5bb9\u6613\u5f15\u53d1\u7535\u8fc1\u79fb\u3001\u70ed\u51fb\u7a7f\u7b49\u95ee\u9898\uff0c\u5bf9\u5668\u4ef6\u8bbe\u8ba1\u4e0e\u7cfb\u7edf\u5c01\u88c5\u63d0\u51fa\u66f4\u9ad8\u6280\u672f\u8981\u6c42\u3002<\/p>\n\n\n\n

\u6574\u4f53\u6765\u770b\uff0cOLED\u5fae\u663e\u793a\u5668\u5728\u6280\u672f\u6027\u80fd\u3001\u7ec8\u7aef\u5e94\u7528\u53ca\u7528\u6237\u4f53\u9a8c\u65b9\u9762\u5177\u6709\u663e\u8457\u4f18\u52bf\uff0c\u662f\u591a\u884c\u4e1a\u878d\u5408\u521b\u65b0\u7684\u5173\u952e\u6280\u672f\u3002\u4f46\u5176\u957f\u671f\u7a33\u5b9a\u6027\u4e0e\u73af\u5883\u9002\u5e94\u6027\u4ecd\u9700\u6301\u7eed\u7a81\u7834\uff0c\u4ea7\u4e1a\u94fe\u5404\u73af\u8282\u7684\u534f\u540c\u521b\u65b0\u5c06\u662f\u5176\u53ef\u6301\u7eed\u6210\u957f\u7684\u6839\u672c\u4fdd\u969c\u3002<\/p>\n\n\n\n

\u4e09\u3001\u884c\u4e1a\u7ed3\u6784\u5206\u6790\uff1a\u4ef7\u503c\u94fe\u4e0e\u4e94\u529b\u6a21\u578b\u89e3\u6784<\/strong><\/p>\n\n\n\n

OLED\u5fae\u663e\u793a\u5668\u884c\u4e1a\u6b63\u5904\u4e8e\u52a0\u901f\u6210\u957f\u9636\u6bb5\uff0c\u5176\u4ea7\u4e1a\u7ed3\u6784\u5448\u73b0\u51fa\u201c\u6280\u672f\u9a71\u52a8 + \u5e94\u7528\u7275\u5f15 + \u4f9b\u5e94\u94fe\u8054\u52a8\u201d\u7279\u5f81\u3002\u901a\u8fc7\u5bf9\u4e0a\u4e0b\u6e38\u73af\u8282\u7684\u89e3\u6784\u53ca\u7ade\u4e89\u6001\u52bf\u7684\u7cfb\u7edf\u8bc4\u4f30\uff0c\u53ef\u4ee5\u66f4\u5168\u9762\u7406\u89e3\u5e02\u573a\u8fd0\u4f5c\u903b\u8f91\u53ca\u6218\u7565\u8fdb\u5165\u58c1\u5792\u3002<\/h1>\n\n\n\n



<\/h2>\n\n\n\n

3.1 \u4ea7\u4e1a\u4ef7\u503c\u94fe\u5206\u6790<\/h2>\n\n\n\n



<\/h2>\n\n\n\n

OLED\u5fae\u663e\u793a\u5668\u4ea7\u4e1a\u94fe\u4e3b\u8981\u53ef\u5206\u4e3a\u56db\u4e2a\u6838\u5fc3\u73af\u8282\uff1a\u539f\u6750\u6599\u4f9b\u5e94\u3001\u5236\u9020\u4e0e\u8bbe\u8ba1\u3001\u5206\u9500\u4f53\u7cfb\u53ca\u7ec8\u7aef\u5e94\u7528\u3002<\/p>\n\n\n\n

\u4e0a\u6e38\uff1a\u539f\u6750\u6599\u4e0e\u5236\u9020\u8bbe\u5907\u4f9b\u5e94\u5546<\/h3>\n\n\n\n



<\/h3>\n\n\n\n

\u4e0a\u6e38\u73af\u8282\u4e3b\u8981\u5305\u62ec\u6709\u673a\u53d1\u5149\u6750\u6599\uff08\u5982\u78f7\u5149\u4f53\u53d1\u5c04\u6750\u6599\uff09\u3001\u8584\u819c\u5668\u4ef6\uff08\u7535\u5b50\u8584\u819c\u3001\u8403\u53d6\u819c\uff09\u3001\u5c01\u88c5\u6750\u6599\uff08\u6c34\u6c27\u963b\u9694\u5c42\uff09\u53ca\u5236\u9020\u8bbe\u5907\uff08\u5982\u6709\u673a\u6c14\u76f8\u6c89\u79ef\u8bbe\u5907\u3001\u6fc0\u5149\u5265\u79bb\u7cfb\u7edf\u3001\u68c0\u6d4b\u8bbe\u5907\u7b49\uff09\u4f9b\u5e94\u5546\u3002\u8bbe\u5907\u4e0e\u6750\u6599\u7684\u54c1\u8d28\u76f4\u63a5\u51b3\u5b9a\u4ea7\u54c1\u6027\u80fd\u4e0e\u7a33\u5b9a\u6027\u3002<\/p>\n\n\n\n

\u90e8\u5206OLED\u5fae\u663e\u793a\u5668\u5382\u5546\u901a\u8fc7\u6295\u8d44\u3001\u6218\u7565\u5408\u4f5c\u7b49\u65b9\u5f0f\u4e0e\u6750\u6599\u4f9b\u5e94\u5546\u5efa\u7acb\u957f\u671f\u5173\u7cfb\uff0c\u4ee5\u964d\u4f4e\u4f9b\u5e94\u98ce\u9669\u5e76\u786e\u4fdd\u6280\u672f\u9886\u5148\u3002\u4f8b\u5982\uff0ceMagin\u4e0e\u4e00\u5bb6\u7f8e\u56fd\u82af\u7247\u5236\u9020\u5546\u5408\u4f5c\uff0c\u63a8\u8fdb\u5176\u6d88\u8d39\u7ea7AR\/VR\u5e02\u573a\u7684\u91cf\u4ea7\u3002<\/p>\n\n\n\n

\u4e2d\u6e38\uff1aOLED\u5fae\u663e\u793a\u5668\u8bbe\u8ba1\u4e0e\u5236\u9020\u5546<\/h3>\n\n\n\n



<\/h3>\n\n\n\n

\u6838\u5fc3\u5382\u5546\u5305\u62ec Microoled SA\u3001Sony Semiconductor\u3001eMagin\u3001Kopin\u3001Olightek\u3001Winstar\u3001Wisechip\u3001Epson\u3001Fraunhofer FEP \u7b49\u3002\u8fd9\u4e9b\u4f01\u4e1a\u96c6\u8bbe\u8ba1\u3001\u5236\u9020\u3001\u90e8\u5206\u5c01\u88c5\u4e8e\u4e00\u4f53\uff0c\u5177\u5907\u8f83\u5f3a\u7684\u5782\u76f4\u6574\u5408\u80fd\u529b\u3002<\/p>\n\n\n\n

\u90e8\u5206\u5934\u90e8\u5382\u5546\uff08\u5982Sony\uff09\u4ea6\u901a\u8fc7\u524d\u5411\u6574\u5408\u8fdb\u5165\u7ec8\u7aef\u4ea7\u54c1\u5236\u9020\u73af\u8282\uff08\u5982AR\u773c\u955c\u3001\u76f8\u673a\u7b49\uff09\uff0c\u5b9e\u73b0\u751f\u6001\u95ed\u73af\u3002<\/p>\n\n\n\n

\u4e0b\u6e38\uff1a\u6e20\u9053\u5206\u9500\u4e0e\u7ec8\u7aef\u5ba2\u6237<\/h3>\n\n\n\n



<\/h3>\n\n\n\n

\u5206\u9500\u5546\uff08\u5982FRAMOS\u3001Astute30\uff09\u8d1f\u8d23\u5c06\u5fae\u663e\u793a\u5668\u4ea7\u54c1\u9500\u552e\u81f3AR\/VR\u3001\u53ef\u7a7f\u6234\u3001\u5de5\u4e1a\u53ca\u519b\u7528\u8bbe\u5907\u5236\u9020\u5546\u3002\u7ec8\u7aef\u5ba2\u6237\u6db5\u76d6\u6d88\u8d39\u7535\u5b50\u3001\u5de5\u4e1a\u81ea\u52a8\u5316\u3001\u533b\u7597\u8bbe\u5907\u3001\u5b89\u9632\u6267\u6cd5\u3001\u8f66\u8f7d\u7cfb\u7edf\u3001\u519b\u7528\u5149\u7535\u8bbe\u5907\u7b49\u591a\u4e2a\u9886\u57df\u3002<\/p>\n\n\n\n

\u90e8\u5206\u5382\u5546\uff08\u5982eMagin\uff09\u901a\u8fc7\u5b9a\u5236\u5316\u670d\u52a1\u76f4\u63a5\u9762\u5411B\u7aef\u5ba2\u6237\uff0c\u6784\u5efa\u4e13\u5c5e\u7684\u5ba2\u6237\u7ed1\u5b9a\u673a\u5236\u3002\u968f\u7740AR\/VR\u5934\u663e\u5e02\u573a\u653e\u91cf\uff0c\u5782\u76f4\u884c\u4e1a\u7528\u6237\u5bf9OLED\u5fae\u663e\u793a\u5668\u7684\u4f9d\u8d56\u7a0b\u5ea6\u6b63\u6301\u7eed\u4e0a\u5347\u3002<\/p>\n\n\n\n

3.2 \u6ce2\u7279\u4e94\u529b\u6a21\u578b\u5206\u6790<\/h2>\n\n\n\n



<\/h2>\n\n\n\n

\u4e3a\u4e86\u5168\u9762\u8bc4\u4f30OLED\u5fae\u663e\u793a\u5668\u5e02\u573a\u7684\u7ade\u4e89\u5f3a\u5ea6\u4e0e\u6218\u7565\u58c1\u5792\uff0c\u7ed3\u5408\u6ce2\u7279\u4e94\u529b\u6a21\u578b\u8fdb\u884c\u5982\u4e0b\u5206\u6790\uff1a<\/p>\n\n\n\n

3.2.1 \u4f9b\u5e94\u5546\u8bae\u4ef7\u80fd\u529b\uff1a\u4e2d\u9ad8<\/strong><\/h3>\n\n\n\n



<\/h3>\n\n\n\n

OLED\u5fae\u663e\u793a\u5668\u6240\u9700\u6750\u6599\u6280\u672f\u95e8\u69db\u9ad8\uff0c\u66ff\u4ee3\u6027\u4f4e\uff0c\u5c24\u5176\u662f\u7528\u4e8e\u9ad8\u4eae\u3001\u9ad8\u6e29\u7a33\u5b9a\u6027\u7684\u6709\u673a\u6750\u6599\u3002\u7531\u4e8e\u8bbe\u5907\u4e0e\u6750\u6599\u5207\u6362\u6210\u672c\u9ad8\uff0c\u4f9b\u5e94\u5546\u5177\u6709\u4e00\u5b9a\u8bdd\u8bed\u6743\u3002<\/p>\n\n\n\n

\u6b64\u5916\uff0c\u5c01\u88c5\u3001\u9540\u819c\u7b49\u6838\u5fc3\u5de5\u827a\u8bbe\u5907\u4f9b\u5e94\u5546\u96c6\u4e2d\u5ea6\u8f83\u9ad8\uff0c\u90e8\u5206\u4f01\u4e1a\u91c7\u53d6\u8054\u5408\u7814\u53d1\u6216\u63d0\u524d\u9501\u5355\u7b56\u7565\u3002\u603b\u4f53\u6765\u770b\uff0c\u4f9b\u5e94\u5546\u5177\u5907\u4e2d\u7b49\u4ee5\u4e0a\u7684\u8bae\u4ef7\u80fd\u529b\u3002<\/p>\n\n\n\n

3.2.2 \u4e70\u65b9\u8bae\u4ef7\u80fd\u529b\uff1a\u4e2d\u4f4e<\/strong><\/h3>\n\n\n\n



<\/h3>\n\n\n\n

\u4e0b\u6e38\u5ba2\u6237\u591a\u4e3a\u6d88\u8d39\u7535\u5b50\u3001\u519b\u5de5\u3001\u8f66\u8f7d\u7b49\u5782\u76f4\u884c\u4e1a\u5927\u5ba2\u6237\uff0c\u5bf9\u4ea7\u54c1\u8d28\u91cf\u4e0e\u6280\u672f\u89c4\u683c\u8981\u6c42\u9ad8\uff0c\u54c1\u724c\u4e0e\u957f\u671f\u5408\u4f5c\u5173\u7cfb\u662f\u4e3b\u8981\u8003\u91cf\u3002\u5207\u6362\u4f9b\u5e94\u5546\u6240\u9700\u7684\u9a8c\u8bc1\u6210\u672c\u8f83\u9ad8\uff0c\u589e\u5f3a\u4e86\u5bf9\u539f\u6709\u4f9b\u5e94\u5546\u7684\u4f9d\u8d56\u3002<\/p>\n\n\n\n

\u5982Apple\u3001LG\u3001Valve\u7b49\u5ba2\u6237\u5df2\u5728eMagin\u3001Fraunhofer FEP\u7b49\u5382\u5546\u4e2d\u5efa\u7acb\u6280\u672f\u5408\u4f5c\u5173\u7cfb\uff0c\u90e8\u5206\u751a\u81f3\u76f4\u63a5\u6295\u8d44\uff0c\u6709\u52a9\u4e8e\u7a33\u5b9a\u4f9b\u5e94\u94fe\u3002<\/p>\n\n\n\n

3.2.3 \u65b0\u8fdb\u5165\u8005\u5a01\u80c1\uff1a\u4e2d\u7b49<\/strong><\/h3>\n\n\n\n



<\/h3>\n\n\n\n

OLED\u5fae\u663e\u793a\u5668\u7814\u53d1\u4e0e\u91cf\u4ea7\u9700\u8981\u9ad8\u989d\u7684\u524d\u671f\u6295\u5165\uff0c\u4e14\u751f\u4ea7\u5de5\u827a\u590d\u6742\uff0c\u5b58\u5728\u4e00\u5b9a\u7684\u6280\u672f\u548c\u8d44\u672c\u58c1\u5792\u3002\u8bbe\u5907\u8d2d\u7f6e\u3001\u8bd5\u4ea7\u9a8c\u8bc1\u3001\u5ba2\u6237\u7aef\u5bfc\u5165\u5468\u671f\u957f\uff0c\u5bf9\u65b0\u8fdb\u5165\u8005\u5f62\u6210\u663e\u8457\u963b\u788d\u3002<\/p>\n\n\n\n

\u7136\u800c\uff0c\u968f\u7740MicroLED\u7b49\u66ff\u4ee3\u6027\u6280\u672f\u4e0d\u65ad\u8fdb\u6b65\uff0c\u4ea6\u53ef\u80fd\u51fa\u73b0\u201c\u98a0\u8986\u578b\u201d\u65b0\u8fdb\u5165\u8005\uff0c\u4fc3\u4f7f\u73b0\u6709\u5382\u5546\u52a0\u901f\u6280\u672f\u9632\u5fa1\u4e0e\u80fd\u529b\u5ef6\u5c55\u3002<\/p>\n\n\n\n

3.2.4 \u66ff\u4ee3\u54c1\u5a01\u80c1\uff1a\u9ad8<\/strong><\/h3>\n\n\n\n



<\/h3>\n\n\n\n

LCD\u3001LCoS\u3001DLP\u7b49\u4ecd\u5177\u4e00\u5b9a\u4ef7\u683c\u4f18\u52bf\uff0c\u5728\u4f4e\u7aef\u5e02\u573a\u5177\u6709\u66ff\u4ee3\u6027\u3002\u5c24\u5176\u662fMicroLED\u4f5c\u4e3a\u4e0b\u4e00\u4ee3\u663e\u793a\u6280\u672f\uff0c\u5176\u5728\u4eae\u5ea6\u3001\u5bff\u547d\u4e0e\u529f\u8017\u65b9\u9762\u5747\u5177\u6f5c\u529b\uff0c\u5df2\u88abLG\u3001Samsung\u7b49\u5de8\u5934\u4f5c\u4e3a\u6218\u7565\u65b9\u5411\u91cd\u70b9\u5e03\u5c40\u3002<\/p>\n\n\n\n

\u672a\u6765\u4e94\u5e74\u5185\uff0c\u968f\u7740MicroLED\u91cf\u4ea7\u80fd\u529b\u9010\u6b65\u91ca\u653e\uff0cOLED\u5fae\u663e\u793a\u5668\u7684\u6210\u672c\u4f18\u52bf\u5c06\u53d7\u5230\u8003\u9a8c\u3002<\/p>\n\n\n\n

3.2.5 \u884c\u4e1a\u5185\u7ade\u4e89\u5f3a\u5ea6\uff1a\u9ad8<\/strong><\/h3>\n\n\n\n



<\/h3>\n\n\n\n

\u5f53\u524d\u5e02\u573a\u53c2\u4e0e\u8005\u96c6\u4e2d\u4e8e\u4e2d\u9ad8\u7aef\u6280\u672f\u8def\u7ebf\uff0c\u4e3b\u8981\u5382\u5546\u6301\u7eed\u6295\u5165\u7814\u53d1\u3001\u4f18\u5316PPI\uff08\u50cf\u7d20\u5bc6\u5ea6\uff09\u3001\u63d0\u5347\u4eae\u5ea6\u4e0e\u5bff\u547d\u3002\u4e13\u5229\u7ade\u4e89\u4e0e\u56fd\u9632\u8ba2\u5355\u62a2\u593a\u5c24\u4e3a\u6fc0\u70c8\uff0c\u5982eMagin\u4e0d\u65ad\u901a\u8fc7Direct Patterning\u6280\u672f\u4e13\u5229\u5e03\u5c40\u6765\u83b7\u53d6\u5dee\u5f02\u5316\u7ade\u4e89\u529b\u3002<\/p>\n\n\n\n

\u884c\u4e1a\u7ade\u4e89\u96c6\u4e2d\u4e8e\u4ea7\u54c1\u6027\u80fd\u3001\u5b9a\u5236\u80fd\u529b\u4e0e\u5ba2\u6237\u7ed1\u5b9a\u4e09\u5927\u6838\u5fc3\u7ef4\u5ea6\u3002\u52a0\u4e4b\u5ba2\u6237\u751f\u547d\u5468\u671f\u957f\uff0c\u5355\u4e00\u9879\u76ee\u91d1\u989d\u5927\uff0c\u5382\u5546\u666e\u904d\u503e\u5411\u4e8e\u5efa\u7acb\u957f\u671f\u72ec\u5bb6\u4f9b\u5e94\u5173\u7cfb\uff0c\u589e\u52a0\u5e02\u573a\u201c\u8d62\u8005\u901a\u5403\u201d\u7684\u5c5e\u6027\u3002<\/p>\n\n\n\n

\u7efc\u4e0a\uff0cOLED\u5fae\u663e\u793a\u5668\u5e02\u573a\u5904\u4e8e\u201c\u9ad8\u6280\u672f\u58c1\u5792+\u9ad8\u6210\u957f\u6027+\u9ad8\u66ff\u4ee3\u98ce\u9669\u201d\u7684\u591a\u91cd\u538b\u529b\u4e0e\u673a\u9047\u4ea4\u7ec7\u72b6\u6001\u3002\u4ef7\u503c\u94fe\u5173\u952e\u8282\u70b9\u6b63\u9010\u6b65\u4ece\u6750\u6599\u548c\u5236\u9020\u8d70\u5411\u7cfb\u7edf\u96c6\u6210\u4e0e\u751f\u6001\u7ed1\u5b9a\uff0c\u5382\u5546\u9700\u5728\u4ea7\u54c1\u5dee\u5f02\u5316\u3001\u6e20\u9053\u62d3\u5c55\u53ca\u6280\u672f\u6f14\u8fdb\u8def\u5f84\u4e2d\u8c0b\u6c42\u6218\u7565\u7a81\u7834\u3002<\/p>\n\n\n\n

\u56db\u3001\u5e02\u573a\u7ec6\u5206\u5206\u6790\uff1a\u7c7b\u578b\u3001\u884c\u4e1a\u4e0e\u5730\u533a\u6d1e\u5bdf<\/h1>\n\n\n\n



<\/h1>\n\n\n\n

OLED\u5fae\u663e\u793a\u5668\u5e02\u573a\u7684\u5feb\u901f\u589e\u957f\uff0c\u5f97\u76ca\u4e8e\u5176\u5728\u591a\u79cd\u5e94\u7528\u7c7b\u578b\u3001\u7ec8\u7aef\u884c\u4e1a\u4e0e\u5730\u7406\u533a\u57df\u4e2d\u7684\u5e7f\u6cdb\u6e17\u900f\u3002\u57fa\u4e8eMordor Intelligence\u62a5\u544a\u4e2d\u7684\u8be6\u5c3d\u6570\u636e\uff0c\u4ee5\u4e0b\u5206\u522b\u4ece\u4ea7\u54c1\u7c7b\u578b\u3001\u7ec8\u7aef\u5e94\u7528\u53ca\u5730\u57df\u5206\u5e03\u4e09\u4e2a\u7ef4\u5ea6\u8fdb\u884c\u7cfb\u7edf\u5206\u6790\u3002<\/p>\n\n\n\n

4.1 \u6309\u4ea7\u54c1\u7c7b\u578b\u5212\u5206\uff1a\u8fd1\u773c\u663e\u793a\u4e3b\u5bfc\u589e\u957f<\/h2>\n\n\n\n



<\/h2>\n\n\n\n

4.1.1 \u8fd1\u773c\u663e\u793a\uff08Near-to-Eye\uff09<\/h3>\n\n\n\n



<\/h3>\n\n\n\n

\u57282023\u5e74\uff0c\u8fd1\u773c\u663e\u793a\u7c7b\u4ea7\u54c1\u5360\u636e\u4e86\u5168\u7403OLED\u5fae\u663e\u793a\u5668\u5e02\u573a\u7684 78.78%<\/strong> \u4efd\u989d\uff0c\u5e02\u573a\u89c4\u6a21\u8fbe 4.103<\/strong>\u4ebf\u7f8e\u5143<\/strong>\uff0c\u9884\u8ba1\u81f32029\u5e74\u5c06\u589e\u957f\u81f3 72.60<\/strong>\u4ebf\u7f8e\u5143<\/strong>\uff0c\u9884\u6d4b\u671fCAGR\u8fbe 65.0%<\/strong>\uff0c\u662f\u6240\u6709\u7ec6\u5206\u7c7b\u578b\u4e2d\u589e\u957f\u6700\u5feb\u7684\u3002<\/p>\n\n\n\n

\u8be5\u7c7b\u522b\u4ea7\u54c1\u5e7f\u6cdb\u5e94\u7528\u4e8eAR\/VR\u5934\u6234\u8bbe\u5907\u3001\u7535\u5b50\u53d6\u666f\u5668\u3001\u667a\u80fd\u773c\u955c\u3001\u5934\u76d4\u663e\u793a\u5668\u7b49\u8bbe\u5907\uff0c\u56e0\u5176\u9ad8\u50cf\u7d20\u5bc6\u5ea6\u3001\u4f4e\u529f\u8017\u3001\u65e0\u80cc\u5149\u8bbe\u8ba1\u7b49\u4f18\u52bf\uff0c\u5728\u9700\u8981\u6c89\u6d78\u5f0f\u4f53\u9a8c\u548c\u4fbf\u643a\u4f7f\u7528\u573a\u666f\u4e2d\u5e7f\u53d7\u9752\u7750\u3002<\/p>\n\n\n\n

\u7279\u522b\u662f\u5728\u6e38\u620f\u3001\u8fdc\u7a0b\u534f\u4f5c\u3001\u6559\u80b2\u3001\u519b\u4e8b\u6218\u672f\u4fe1\u606f\u663e\u793a\u7b49\u9886\u57df\uff0c\u8fd1\u773c\u663e\u793a\u5df2\u6210\u4e3a\u6838\u5fc3\u89c6\u89c9\u4ea4\u4e92\u65b9\u5f0f\uff0c\u9a71\u52a8\u5927\u91cf\u4f01\u4e1a\u548c\u8d44\u672c\u8fdb\u5165\u8be5\u8d5b\u9053\u3002<\/p>\n\n\n\n

4.1.2 \u6295\u5f71\u663e\u793a\uff08Projection\uff09<\/h3>\n\n\n\n



<\/h3>\n\n\n\n

\u6295\u5f71\u7c7bOLED\u5fae\u663e\u793a\u5668\u4ea7\u54c1\u4e3b\u8981\u7528\u4e8e\u5934\u663e\u6295\u5f71\u3001\u5fae\u578b\u6295\u5f71\u8bbe\u5907\u3001\u8f66\u8f7dHUD\u7cfb\u7edf\u7b49\u573a\u666f\u3002\u5c3d\u7ba1\u5f53\u524d\u5e02\u573a\u4efd\u989d\u4e0d\u53ca\u8fd1\u773c\u663e\u793a\uff0c\u4f46\u5728\u9ad8\u4eae\u5ea6\u3001\u9ad8\u5bf9\u6bd4\u5ea6\u8981\u6c42\u7a81\u51fa\u7684\u6295\u5f71\u8bbe\u5907\u4e2d\u5177\u5907\u8f83\u5927\u53d1\u5c55\u7a7a\u95f4\uff0c\u5c24\u5176\u5728\u6c7d\u8f66HUD\u548c\u5de5\u4e1aAR\u65b9\u9762\u7684\u6f5c\u529b\u6301\u7eed\u91ca\u653e\u3002<\/p>\n\n\n\n

4.2 \u6309\u7ec8\u7aef\u884c\u4e1a\u5212\u5206\uff1a\u6d88\u8d39\u7535\u5b50\u5360\u636e\u4e3b\u5bfc\uff0c\u6c7d\u8f66\u6210\u589e\u957f\u9ed1\u9a6c<\/h2>\n\n\n\n



<\/h2>\n\n\n\n

4.2.1 \u6d88\u8d39\u7535\u5b50<\/h3>\n\n\n\n



<\/h3>\n\n\n\n

\u6d88\u8d39\u7535\u5b50\u662fOLED\u5fae\u663e\u793a\u5668\u7684\u6700\u5927\u5e94\u7528\u9886\u57df\uff0c2023\u5e74\u5360\u6bd4 41.78%<\/strong>\uff0c\u5e02\u573a\u89c4\u6a21\u8fbe 2.176<\/strong>\u4ebf\u7f8e\u5143<\/strong>\uff0c\u9884\u8ba12029\u5e74\u5c06\u8fbe\u5230 32.63<\/strong>\u4ebf\u7f8e\u5143<\/strong>\uff0cCAGR\u4e3a 60.5%<\/strong>\u3002<\/p>\n\n\n\n

\u63a8\u52a8\u529b\u4e3b\u8981\u6765\u81ea\u667a\u80fd\u76f8\u673a\u7535\u5b50\u53d6\u666f\u5668\u3001AR\/VR\u5934\u663e\u3001\u53ef\u7a7f\u6234\u8bbe\u5907\u7b49\u3002Sony\u5728\u5176\u65e0\u53cd\u5149\u76f8\u673a\u548cAR\u773c\u955c\u4e2d\u5927\u91cf\u91c7\u7528OLED\u5fae\u663e\u793a\u5668\uff08\u5982EXC339A\uff09\uff0c\u540c\u65f6\u9ad8\u5206\u8fa8\u7387OLED\u663e\u793a\u63a8\u52a8\u865a\u62df\u73b0\u5b9e\u5a31\u4e50\u4e0e\u6c89\u6d78\u5f0f\u4f53\u9a8c\u6301\u7eed\u5347\u7ea7\u3002<\/p>\n\n\n\n

4.2.2 \u6c7d\u8f66<\/h3>\n\n\n\n



<\/h3>\n\n\n\n

\u6c7d\u8f66\u884c\u4e1a\u867d\u8d77\u6b65\u7a0d\u665a\uff0c\u4f46\u589e\u957f\u8fc5\u731b\uff0c\u9884\u8ba1\u5728\u9884\u6d4b\u671f\u5185CAGR\u5c06\u8fbe 62.1%<\/strong>\uff0c\u4e3a\u589e\u957f\u901f\u5ea6\u6700\u5feb\u7684\u7ec8\u7aef\u884c\u4e1a\u3002\u4e3b\u8981\u5e94\u7528\u5305\u62ecHUD\u7cfb\u7edf\u3001\u6570\u5b57\u4eea\u8868\u3001AR\u5bfc\u822a\u4e0e\u8f66\u5185\u589e\u5f3a\u73b0\u5b9e\u5a31\u4e50\u7b49\u3002<\/p>\n\n\n\n

\u6c7d\u8f66\u5382\u5546\uff08\u5982\u6377\u8c79\u8def\u864e\u3001\u8d77\u4e9a\uff09\u5df2\u9646\u7eed\u5728\u9ad8\u7aef\u8f66\u578b\u4e2d\u96c6\u6210OLED\u5fae\u663e\u793aHUD\uff0c\u540c\u65f6\u914d\u5408AR\u8f85\u52a9\u9a7e\u9a76\u3001\u591c\u89c6\u7cfb\u7edf\u7b49\uff0c\u5f62\u6210\u65b0\u7684\u7528\u6237\u4ea4\u4e92\u754c\u9762\u3002<\/p>\n\n\n\n

4.2.3 \u5176\u4ed6\u884c\u4e1a<\/h3>\n\n\n\n



<\/h3>\n\n\n\n
    \n
  • \u533b\u7597<\/strong>\uff1a\u624b\u672f\u8f85\u52a9\u663e\u793a\u3001\u53ef\u7a7f\u6234\u8bca\u65ad\u8bbe\u5907\uff0c\u6301\u7eed\u6269\u5c55\u573a\u666f\uff1b<\/li>\n\n\n\n
  • \u5de5\u4e1a<\/strong>\uff1a\u4ed3\u50a8\u4e0e\u7269\u6d41\u7528AR\u667a\u80fd\u773c\u955c\uff0c\u63d0\u5347\u4f5c\u4e1a\u6548\u7387\uff1b<\/li>\n\n\n\n
  • \u822a\u7a7a\u822a\u5929\u4e0e\u56fd\u9632<\/strong>\uff1a\u5934\u76d4\u663e\u793a\u7cfb\u7edf\uff08HMD\uff09\u3001\u6218\u573a\u4fe1\u606f\u589e\u5f3a\uff1b<\/li>\n\n\n\n
  • \u6267\u6cd5<\/strong>\uff1a\u7528\u4e8e\u5de1\u903b\u8bb0\u5f55\u3001\u9762\u90e8\u8bc6\u522b\u3001\u73b0\u573aAR\u8f85\u52a9\u6267\u6cd5\uff1b<\/li>\n\n\n\n
  • \u5e7f\u544a\u4e0e\u96f6\u552e<\/strong>\uff1a\u65b0\u5174\u573a\u666f\u4e2dAR\u5bfc\u8d2d\u7cfb\u7edf\u9010\u6b65\u843d\u5730\u3002<\/li>\n<\/ul>\n\n\n\n



    <\/h2>\n\n\n\n

    4.3 \u6309\u5730\u533a\u5212\u5206\uff1a\u4e9a\u592a\u5730\u533a\u4e00\u9a91\u7edd\u5c18<\/h2>\n\n\n\n



    <\/h2>\n\n\n\n

    4.3.1 \u4e9a\u592a\u5730\u533a\uff08APAC\uff09<\/h3>\n\n\n\n



    <\/h3>\n\n\n\n

    \u4e9a\u592a\u662f\u5168\u7403OLED\u5fae\u663e\u793a\u5668\u6700\u5927\u5e02\u573a\uff0c2023\u5e74\u5e02\u573a\u5360\u6bd4\u8fbe 64.9%<\/strong>\uff0c\u5e02\u503c\u4e3a 3.38<\/strong>\u4ebf\u7f8e\u5143<\/strong>\uff0c\u9884\u8ba12029\u5e74\u5c06\u8fbe 51.61<\/strong>\u4ebf\u7f8e\u5143<\/strong>\uff0cCAGR\u8fbe 61.0%<\/strong>\u3002<\/p>\n\n\n\n

    \u4e3b\u56e0\u5305\u62ec\u4e2d\u56fd\u3001\u65e5\u672c\u3001\u97e9\u56fd\u7b49\u56fd\u5bb6\u5728\u6d88\u8d39\u7535\u5b50\u3001\u8f66\u8f7d\u7535\u5b50\u3001AR\/VR\u5236\u9020\u7b49\u9886\u57df\u7684\u4ea7\u4e1a\u96c6\u7fa4\u6548\u5e94\u663e\u8457\u3002\u7279\u522b\u662f\u4e2d\u56fd\u4f01\u4e1a\uff08\u5982Lakeside Lightning\u3001Olightek\uff09\u53ca\u97e9\u56fd\u4f01\u4e1a\uff08\u5982Samsung\u3001LG\uff09\u79ef\u6781\u6269\u4ea7\u3001\u6295\u8d44\u4e0e\u6280\u672f\u7814\u53d1\u3002<\/p>\n\n\n\n

    \u653f\u5e9c\u4ea6\u7ed9\u4e88\u653f\u7b56\u652f\u6301\u3002\u5982\u97e9\u56fd\u653f\u5e9c\u6295\u8d444.7\u4ebf\u7f8e\u5143\u5efa\u7acbOLED\u7814\u53d1\u4e0e\u5236\u9020\u57fa\u5730\uff0c\u5e76\u8003\u8651\u5c06OLED\u6280\u672f\u5217\u4e3a\u56fd\u5bb6\u6218\u7565\u79d1\u6280\uff0c\u4ee5\u83b7\u5f97\u7a0e\u6536\u4f18\u60e0\u4e0e\u8d44\u91d1\u652f\u6301\u3002<\/p>\n\n\n\n

    4.3.2 \u5317\u7f8e<\/h3>\n\n\n\n



    <\/h3>\n\n\n\n

    \u5317\u7f8e\u5e02\u573a\u4ee5\u7f8e\u56fd\u4e3a\u6838\u5fc3\uff0c\u5177\u5907\u5f3a\u5927\u7684\u519b\u5de5\u3001\u533b\u7597\u4e0e\u6280\u672f\u7814\u53d1\u80fd\u529b\u3002eMagin\u4f5c\u4e3a\u552f\u4e00\u7f8e\u56fd\u672c\u571fOLED\u5fae\u663e\u793a\u5668\u5236\u9020\u5546\uff0c\u66fe\u83b7\u7f8e\u56fd\u653f\u5e9c\u201c\u5173\u952e\u4e1a\u52a1\u201d\u8ba4\u5b9a\uff0c\u5e76\u627f\u62c5\u9646\u519b\u5934\u76d4\u7cfb\u7edf\u6539\u9020\u9879\u76ee\u3002<\/p>\n\n\n\n

    \u6b64\u5916\uff0cMeta\u3001Apple\u3001Snapchat\u7b49\u79d1\u6280\u516c\u53f8\u6301\u7eed\u63a8\u52a8AR\/VR\u5546\u4e1a\u5316\uff0c\u62c9\u52a8\u8fd1\u773c\u663e\u793a\u5e02\u573a\u9700\u6c42\u3002<\/p>\n\n\n\n

    4.3.3 \u6b27\u6d32<\/h3>\n\n\n\n



    <\/h3>\n\n\n\n

    \u6b27\u6d32\u5e02\u573a\u805a\u7126\u5de5\u4e1aAR\u3001\u519b\u4e8b\u5e94\u7528\u4e0e\u9ad8\u7aef\u6d88\u8d39\u54c1\u5236\u9020\u3002Microoled\uff08\u6cd5\u56fd\uff09\u3001Fraunhofer FEP\uff08\u5fb7\u56fd\uff09\u7b49\u5382\u5546\u6d3b\u8dc3\u5728\u519b\u4e8b\u4e0e\u4e13\u4e1a\u8bbe\u5907\u9886\u57df\u3002\u5fb7\u56fd\u3001\u6cd5\u56fd\u548c\u82f1\u56fd\u662f\u6700\u5177AR\u6d88\u8d39\u6f5c\u529b\u7684\u56fd\u5bb6\u4e4b\u4e00\u3002<\/p>\n\n\n\n

    4.3.4 \u5176\u4ed6\u5730\u533a\uff08\u4e2d\u4e1c\u3001\u62c9\u7f8e\u3001\u975e\u6d32\u7b49\uff09<\/h3>\n\n\n\n



    <\/h3>\n\n\n\n

    \u867d\u7136\u76ee\u524d\u4f53\u91cf\u8f83\u5c0f\uff0c\u4f46\u4e2d\u4e1c\uff08\u5982\u6c99\u7279\u3001\u963f\u8054\u914b\uff09\u5bf9AR\u8d2d\u7269\u548c\u6570\u5b57\u96f6\u552e\u4f53\u9a8c\u7684\u9ad8\u63a5\u53d7\u5ea6\uff0c\u6b63\u5728\u50ac\u751f\u5c40\u90e8\u65b0\u5174\u5e02\u573a\u673a\u4f1a\uff1b\u975e\u6d32\u548c\u62c9\u7f8e\u5219\u5728\u79fb\u52a8\u53ef\u7a7f\u6234\u8bbe\u5907\u65b9\u9762\u5177\u5907\u957f\u8fdc\u589e\u957f\u6f5c\u529b\u3002<\/p>\n\n\n\n

    \u6574\u4f53\u6765\u770b\uff0cOLED\u5fae\u663e\u793a\u5668\u5728\u7c7b\u578b\u7ed3\u6784\u4e0a\u7531\u8fd1\u773c\u663e\u793a\u4e3b\u5bfc\uff0c\u5728\u5e94\u7528\u884c\u4e1a\u4e2d\u7531\u6d88\u8d39\u7535\u5b50\u5f15\u9886\uff0c\u540c\u65f6\u6b63\u5411\u8f66\u8f7d\u3001\u5de5\u4e1a\u3001\u519b\u5de5\u7b49\u9886\u57df\u52a0\u901f\u6e17\u900f\uff1b\u5728\u533a\u57df\u5c42\u9762\uff0c\u4e9a\u592a\u5177\u5907\u4ea7\u4e1a\u89c4\u6a21\u4f18\u52bf\uff0c\u5317\u7f8e\u4e0e\u6b27\u6d32\u5219\u4fa7\u91cd\u4e8e\u6280\u672f\u5148\u8fdb\u4e0e\u9ad8\u9644\u52a0\u503c\u573a\u666f\uff0c\u5448\u73b0\u51fa\u591a\u70b9\u7206\u53d1\u3001\u7ed3\u6784\u5206\u5316\u7684\u5168\u7403\u683c\u5c40\u3002<\/p>\n\n\n\n

    \u4e94\u3001\u5173\u952e\u4f01\u4e1a\u5206\u6790\u4e0e\u7ade\u4e89\u683c\u5c40<\/h1>\n\n\n\n



    <\/h1>\n\n\n\n

    \u968f\u7740OLED\u5fae\u663e\u793a\u5668\u5e02\u573a\u7684\u9ad8\u901f\u6269\u5f20\uff0c\u884c\u4e1a\u8fdb\u5165\u8005\u6301\u7eed\u589e\u591a\uff0c\u5934\u90e8\u5382\u5546\u901a\u8fc7\u6280\u672f\u521b\u65b0\u3001\u4ea7\u54c1\u5e03\u5c40\u3001\u8d44\u672c\u5408\u4f5c\u7b49\u65b9\u5f0f\u4e89\u593a\u5e02\u573a\u4e3b\u5bfc\u6743\u3002\u6574\u4f53\u6765\u770b\uff0c\u5e02\u573a\u96c6\u4e2d\u5ea6\u8f83\u9ad8\uff0c\u884c\u4e1a\u7ade\u4e89\u65e5\u8d8b\u6fc0\u70c8\uff0c\u5448\u73b0\u51fa\u201c\u7f8e\u65e5\u97e9\u4e2d\u6b27\u201d\u591a\u56fd\u529b\u91cf\u535a\u5f08\u3001\u201c\u6d88\u8d39+\u519b\u7528+\u5de5\u4e1a\u201d\u591a\u573a\u666f\u878d\u5408\u3001\u201c\u6280\u672f+\u751f\u6001\u201d\u53cc\u8f6e\u9a71\u52a8\u7684\u7ade\u4e89\u6001\u52bf\u3002<\/p>\n\n\n\n

    5.1 \u5168\u7403\u4ee3\u8868\u6027\u5382\u5546\u6982\u89c8<\/h2>\n\n\n\n



    <\/h2>\n\n\n\n

    \u62a5\u544a\u5217\u51fa\u4e86\u4e3b\u8981\u768410\u5bb6\u6838\u5fc3\u4f01\u4e1a\uff0c\u6db5\u76d6\u4ece\u6750\u6599\u5f00\u53d1\u5230\u6574\u673a\u5e94\u7528\u7684\u591a\u73af\u8282\u5382\u5546\uff0c\u5206\u5e03\u5982\u4e0b\uff1a<\/p>\n\n\n\n

    \u516c\u53f8\u540d\u79f0<\/strong><\/strong><\/td>\u56fd\u5bb6\/\u5730\u533a<\/strong><\/td>\u4e3b\u8981\u5b9a\u4f4d\u4e0e\u6280\u672f\u5e03\u5c40<\/strong><\/td><\/tr><\/thead>
    Microoled SA<\/strong>\uff08Photonis Technologies SAS\uff09<\/strong><\/td>\u6cd5\u56fd<\/td>\u9ad8\u5206\u8fa8\u7387\u3001\u4f4e\u529f\u8017\u5fae\u663e\u793a\u5668\uff0c\u4e13\u6ce8AR\u773c\u955c\u4e0e\u519b\u7528\u5149\u5b66\u8bbe\u5907<\/td><\/tr>
    Yunnan Olightek Opto-electronic Technology Co., Ltd.<\/strong><\/td>\u4e2d\u56fd<\/td>\u4e2d\u56fd\u672c\u571f\u4e3b\u8981OLED\u5fae\u663e\u793a\u5236\u9020\u5546\uff0c\u5e03\u5c40\u7845\u57faOLED<\/td><\/tr>
    Winstar Display Co., Ltd.<\/strong><\/td>\u4e2d\u56fd\u53f0\u6e7e<\/td>\u4f20\u7edfOLED\u663e\u793a\u5668\u751f\u4ea7\u5546\uff0c\u8fdb\u5165\u5fae\u663e\u793a\u5668\u9886\u57df<\/td><\/tr>
    eMagin Corporation<\/strong><\/td>\u7f8e\u56fd<\/td>\u62e5\u6709Direct Patterning\u4e13\u5229\u6280\u672f\uff0c\u805a\u7126\u56fd\u9632\u4e0e\u6d88\u8d39AR\/VR<\/td><\/tr>
    Kopin Corporation<\/strong><\/td>\u7f8e\u56fd<\/td>AR\/VR\u8bbe\u5907\u663e\u793a\u6a21\u7ec4\u4f9b\u5e94\u5546\uff0c\u4e0e\u519b\u65b9\u548c\u6d88\u8d39\u54c1\u724c\u5408\u4f5c\u5bc6\u5207<\/td><\/tr>
    Wisechip Semiconductor Inc.<\/strong><\/td>\u4e2d\u56fd\u53f0\u6e7e<\/td>\u5f00\u53d1\u5c0f\u5c3a\u5bf8OLED\uff0c\u5411\u53ef\u7a7f\u6234\u4e0e\u5de5\u63a7\u9886\u57df\u6e17\u900f<\/td><\/tr>
    Seiko Epson Corporation<\/strong><\/td>\u65e5\u672c<\/td>\u9ad8\u6027\u80fdOLED\u5fae\u663e\u793a\u5668\uff0c\u4e3b\u8981\u7528\u4e8e\u53d6\u666f\u5668\u4e0e\u5934\u6234\u8bbe\u5907<\/td><\/tr>
    Fraunhofer FEP<\/strong><\/td>\u5fb7\u56fd<\/td>\u7814\u53d1\u673a\u6784\u80cc\u666f\uff0c\u6280\u672f\u9886\u5148\uff0c\u5de5\u4e1a\u7ea7AR\u8bbe\u5907\u89e3\u51b3\u65b9\u6848<\/td><\/tr>
    Sony Semiconductor Solutions Corp.<\/strong><\/td>\u65e5\u672c<\/td>\u5fae\u663e\u793a\u5668\u9f99\u5934\uff0c\u5e7f\u6cdb\u90e8\u7f72\u4e8e\u65e0\u53cd\u76f8\u673a\u3001AR\u773c\u955c\u3001\u519b\u5de5\u8bbe\u5907<\/td><\/tr>
    Sunlike Display Technology Corp.<\/strong><\/td>\u4e2d\u56fd\u53f0\u6e7e<\/td>\u65b0\u5174\u4f01\u4e1a\uff0c\u4e13\u6ce8\u9ad8\u4eae\u5ea6\u7845\u57faOLED\u4ea7\u54c1<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n



    <\/h2>\n\n\n\n

    5.2 \u4e3b\u8981\u6280\u672f\u8def\u5f84\u4e0e\u4ea7\u54c1\u7b56\u7565\u5bf9\u6bd4<\/h2>\n\n\n\n



    <\/h2>\n\n\n\n

    \u5404\u5bb6\u5382\u5546\u5728\u6838\u5fc3\u6307\u6807\u5982\u50cf\u7d20\u5bc6\u5ea6\uff08PPI\uff09<\/strong>\u3001\u4eae\u5ea6\uff08nits\uff09<\/strong>\u3001\u529f\u8017\u63a7\u5236<\/strong>\u3001\u5c01\u88c5\u5de5\u827a<\/strong>\u4e0a\u5c55\u5f00\u6fc0\u70c8\u7ade\u4e89\u3002\u4ee3\u8868\u6027\u8fdb\u5c55\u5305\u62ec\uff1a<\/p>\n\n\n\n

      \n
    • Sony<\/strong>\u00a0\u63d0\u4f9b\u7684OLED\u5fae\u663e\u793a\u5668\u5177\u5907\u9ad8\u8fbe\u00a03281 PPI<\/strong>\u00a0\u5206\u8fa8\u7387\uff0c\u4eae\u5ea6\u53ef\u8fbe\u00a03000 nits<\/strong>\uff0c\u5e94\u7528\u4e8e\u5c0f\u7c73\u201c\u7c73\u5bb6\u773c\u955c\u201d\u3002<\/li>\n\n\n\n
    • eMagin<\/strong>\u00a0\u63a8\u51fa\u5176\u4e13\u5229\u7684\u00a0Direct Patterning Display (dPd<\/strong>\u2122)<\/strong>\u00a0\u6280\u672f\uff0c\u6539\u5584\u5149\u5229\u7528\u7387\uff0c\u589e\u5f3a\u5168\u5f69\u663e\u793a\u4eae\u5ea6\u4e0e\u5bff\u547d\u3002<\/li>\n\n\n\n
    • Lakeside Lightning<\/strong>\uff08\u4e2d\u56fd\u6c5f\u82cf\uff09\u4e0e\u7f8e\u56fdLightning Silicon\u5408\u4f5c\uff0c\u8ba1\u5212\u91cf\u4ea7\u5168\u7403\u9886\u5148\u76841.31\u82f1\u5bf8\u30012.6K\u00d72.6K\u5206\u8fa8\u7387OLED\u5fae\u663e\u793a\u5c4f\u3002<\/li>\n\n\n\n
    • Samsung Display<\/strong>\u00a0\u4e0e\u00a0LG Display<\/strong>\u00a0\u5747\u57282022\u5e74\u542f\u52a8OLED\u5fae\u663e\u793a\u5668\u7814\u53d1\u7ebf\uff0c\u8ba1\u52122024\u5e74\u524d\u5c0f\u89c4\u6a21\u8bd5\u4ea7\uff0c\u76ee\u6807\u5ba2\u6237\u5305\u62ecApple\u7b49AR\u5934\u663e\u5382\u5546\u3002<\/li>\n<\/ul>\n\n\n\n

      \u5728\u4ea7\u54c1\u7b56\u7565<\/strong>\u65b9\u9762\uff0cSony\u3001Microoled\u805a\u7126\u4e2d\u9ad8\u7aef\u5149\u5b66\u8bbe\u5907\u4e0eAR\u773c\u955c\uff1bKopin\u3001eMagin\u5219\u540c\u6b65\u5e03\u5c40\u519b\u7528\u4e0e\u6d88\u8d39\u5e02\u573a\uff1bOlightek\u3001Winstar\u79ef\u6781\u62d3\u5c55\u672c\u571fAR\u786c\u4ef6\u5e02\u573a\u4e0e\u533b\u7597\u3001\u5de5\u4e1a\u5e94\u7528\u3002<\/p>\n\n\n\n

      5.3 \u6295\u878d\u8d44\u52a8\u6001\u4e0e\u6218\u7565\u5408\u4f5c\u8d8b\u52bf<\/h2>\n\n\n\n



      <\/h2>\n\n\n\n

      \u5404\u5927\u5382\u5546\u901a\u8fc7\u878d\u8d44\u4e0e\u6218\u7565\u8054\u76df\u4e0d\u65ad\u52a0\u901f\u6280\u672f\u843d\u5730\u4e0e\u5546\u4e1a\u5316\u5e03\u5c40\uff1a<\/p>\n\n\n\n

        \n
      • 2023<\/strong>\u5e747\u6708<\/strong>\uff0c\u6cd5\u56fdMicrooled\u5ba3\u5e03\u83b7\u5f97\u00a02100<\/strong>\u4e07\u6b27\u5143<\/strong>\u00a0\u878d\u8d44\uff0c\u7531Jolt Capital\u9886\u6295\uff0c\u8d44\u91d1\u5c06\u7528\u4e8e\u5168\u5f69\u3001\u9ad8\u4eae\u5ea6OLED\u5fae\u663e\u793a\u5668\u7684\u65b0\u4e00\u4ee3\u4ea7\u54c1\u7814\u53d1\u3002<\/li>\n\n\n\n
      • eMagin<\/strong>\u00a0\u83b7\u7f8e\u56fd\u9646\u519b\u5408\u540c\uff0c\u7528\u4e8eAR\u5934\u76d4\u7cfb\u7edf\u5347\u7ea7\uff1b\u5e76\u5ba3\u5e03\u4e0e\u7f8e\u8d44\u82af\u7247\u5236\u9020\u5546\u8fbe\u6210\u751f\u4ea7\u5408\u4f5c\u534f\u8bae\u3002<\/li>\n\n\n\n
      • Sony<\/strong>\u00a0OLED\u88ab\u5e94\u7528\u4e8e\u5c0f\u7c73AR\u8bbe\u5907\u201c\u7c73\u5bb6\u773c\u955c\u201d\uff0c\u5f3a\u5316\u5176\u5728\u4e9a\u6d32AR\u6d88\u8d39\u5e02\u573a\u7684\u5b58\u5728\u611f\u3002<\/li>\n\n\n\n
      • Samsung Display<\/strong>\u00a0\u4e8e2022\u5e74\u542f\u52a8OLED\u5fae\u663e\u793a\u9879\u76ee\uff0c\u76ee\u6807\u5ba2\u6237\u5305\u62ecApple\uff0c\u9884\u8ba12024\u5e74\u8fdb\u5165\u5c0f\u89c4\u6a21\u8bd5\u4ea7\u3002<\/li>\n<\/ul>\n\n\n\n

        \u8fd9\u4e9b\u6295\u8d44\u4e0e\u5408\u4f5c\u8868\u660e\u5e02\u573a\u6b63\u7531\u201c\u6280\u672f\u9a8c\u8bc1\u201d\u9636\u6bb5\u8fc8\u5165\u201c\u5546\u4e1a\u5e94\u7528+\u91cf\u4ea7\u4ea4\u4ed8\u201d\u7684\u5173\u952e\u671f\u3002<\/p>\n\n\n\n

        5.4 \u5e02\u573a\u96c6\u4e2d\u5ea6\u4e0e\u7ade\u4e89\u683c\u5c40<\/h2>\n\n\n\n



        <\/h2>\n\n\n\n

        \u5f53\u524d\u884c\u4e1a\u96c6\u4e2d\u5ea6\u5904\u4e8e\u4e2d\u9ad8\u6c34\u5e73\uff0c\u5934\u90e8\u4f01\u4e1a\u5728\u6280\u672f\u79ef\u7d2f\u3001\u5ba2\u6237\u7ed1\u5b9a\u3001\u4e13\u5229\u5e03\u5c40\u65b9\u9762\u5177\u5907\u663e\u8457\u9886\u5148\u4f18\u52bf\u3002\u540c\u65f6\uff0c\u8fdb\u5165\u95e8\u69db\uff08\u8d44\u672c\/\u8bbe\u5907\/\u5de5\u827a\uff09\u9ad8\u3001\u5c01\u88c5\u53ca\u826f\u7387\u96be\u9898\u5c1a\u672a\u88ab\u5b8c\u5168\u89e3\u51b3\uff0c\u963b\u788d\u4e86\u65b0\u73a9\u5bb6\u5feb\u901f\u7a81\u7834\u3002<\/p>\n\n\n\n

        \u7ade\u4e89\u683c\u5c40\u4e3b\u8981\u8868\u73b0\u4e3a\uff1a<\/strong><\/p>\n\n\n\n

          \n
        • \u8de8\u884c\u4e1a\u6269\u5c55\u8d8b\u52bf\u660e\u663e<\/strong>\uff1aSony \u7b49\u5382\u5546\u5728\u6444\u5f71\u3001AR\u773c\u955c\u3001\u519b\u5de5\u591a\u4e2a\u7ec8\u7aef\u534f\u540c\u53d1\u529b\u3002<\/li>\n\n\n\n
        • \u5ba2\u6237\u7ed1\u5b9a\u5f3a\u5316\u201c\u8d62\u8005\u901a\u5403\u201d\u683c\u5c40<\/strong>\uff1a\u90e8\u5206\u4f01\u4e1a\u901a\u8fc7\u5b9a\u5236\u5316\u4e0e\u5408\u8d44\u5408\u4f5c\u6df1\u5ea6\u7ed1\u5b9aB\u7aef\u5ba2\u6237\uff08\u5982eMagin\u4e0e\u7f8e\u56fd\u519b\u65b9\uff09\u3002<\/li>\n\n\n\n
        • \u4e2d\u7f8e\u6280\u672f\u8def\u7ebf\u7ade\u4e89\u7a81\u51fa<\/strong>\uff1aeMagin\u3001Sony\u3001Microoled\u4ee3\u8868\u6b27\u7f8e\u4f53\u7cfb\uff1bOlightek\u3001Winstar\u4ee3\u8868\u4e2d\u56fd\u529b\u91cf\uff1b\u97e9\u56fd\u5382\u5546\u5219\u6b63\u53d1\u529b\u6280\u672f\u8ffd\u8d76\u4e0e\u4f9b\u5e94\u94fe\u6784\u5efa\u3002<\/li>\n<\/ul>\n\n\n\n

          \u6b64\u5916\uff0cMicroLED\u7b49\u66ff\u4ee3\u6280\u672f\u6b63\u5728\u903c\u8fd1\uff0c\u5bf9\u73b0\u6709\u5382\u5546\u63d0\u51fa\u4e86\u6301\u7eed\u521b\u65b0\u7684\u6218\u7565\u6311\u6218\u3002<\/p>\n\n\n\n

          \u7efc\u4e0a\u6240\u8ff0\uff0cOLED\u5fae\u663e\u793a\u5668\u5e02\u573a\u5df2\u5f62\u6210\u4ee5Sony\u3001eMagin\u3001Microoled\u7b49\u4e3a\u6838\u5fc3\u7684\u7b2c\u4e00\u68af\u961f\uff0c\u5177\u5907\u6280\u672f\u4e0e\u5e02\u573a\u53cc\u91cd\u62a4\u57ce\u6cb3\u3002\u968f\u7740\u4ea7\u4e1a\u94fe\u6210\u719f\u4e0e\u7ec8\u7aef\u9700\u6c42\u591a\u5143\u5316\uff0c\u5e02\u573a\u683c\u5c40\u5c06\u5728\u201c\u6280\u672f\u6df1\u5316 + \u5e94\u7528\u4e0b\u6c89\u201d\u7684\u53cc\u8f6e\u9a71\u52a8\u4e0b\u6301\u7eed\u6f14\u5316\uff0c\u672a\u6765\u6216\u5c06\u51fa\u73b0\u66f4\u591a\u8de8\u754c\u6574\u5408\u3001\u751f\u6001\u534f\u540c\u7684\u7ade\u4e89\u65b0\u5c40\u9762\u3002<\/p>\n\n\n\n

          \u516d\u3001\u6295\u8d44\u4e0e\u53d1\u5c55\u8d8b\u52bf\u5c55\u671b<\/h1>\n\n\n\n



          <\/h1>\n\n\n\n

          OLED\u5fae\u663e\u793a\u5668\u884c\u4e1a\u6b63\u5904\u4e8e\u4ece\u201c\u6280\u672f\u9a8c\u8bc1\u201d\u5411\u201c\u89c4\u6a21\u5546\u7528\u201d\u8dc3\u8fc1\u7684\u5173\u952e\u9636\u6bb5\u3002\u591a\u9879\u5b8f\u89c2\u5229\u597d\u3001\u6280\u672f\u9769\u65b0\u3001\u653f\u7b56\u6276\u6301\u4e0e\u8d44\u672c\u52a0\u7801\u6b63\u5728\u91cd\u5851\u5168\u7403\u7ade\u4e89\u683c\u5c40\u3002\u672a\u6765\u4e94\u5e74\uff0c\u8be5\u9886\u57df\u5c06\u56f4\u7ed5\u201c\u9ad8\u4eae\u5ea6\u5316\u201d\u3001\u201c\u5168\u5f69\u5316\u201d\u3001\u201c\u4f4e\u529f\u8017\u201d\u3001\u201c\u5fae\u578b\u5316\u201d\u4e0e\u201c\u751f\u6001\u5316\u201d\u4e94\u5927\u65b9\u5411\u5c55\u5f00\uff0c\u63a8\u52a8\u4ea7\u4e1a\u94fe\u6df1\u5316\u6574\u5408\u4e0e\u5546\u4e1a\u6a21\u5f0f\u6f14\u8fdb\u3002<\/p>\n\n\n\n

          6.1 \u521b\u65b0\u65b9\u5411\uff1a\u9ad8\u4eae\u5ea6\u3001\u5168\u5f69\u3001\u4f4e\u529f\u8017\u3001\u5c0f\u578b\u5316<\/h2>\n\n\n\n



          <\/h2>\n\n\n\n

          6.1.1 \u9ad8\u4eae\u5ea6\u4e0eHDR\u663e\u793a<\/h3>\n\n\n\n



          <\/h3>\n\n\n\n

          \u5728AR\/VR\u5934\u663e\u3001HUD\u7b49\u5f3a\u73af\u5883\u5149\u5e94\u7528\u573a\u666f\u4e2d\uff0c\u9ad8\u4eae\u5ea6\u663e\u793a\u6210\u4e3a\u521a\u9700\u3002\u4f8b\u5982\uff0cSony\u63a8\u51fa\u7684EXC339A\u663e\u793a\u5668\u4eae\u5ea6\u9ad8\u8fbe 3000 nits<\/strong>\uff0c\u6210\u4e3aAR\u773c\u955c\u4e2d\u53ef\u7528\u6027\u6700\u5f3a\u7684OLED\u663e\u793a\u4ea7\u54c1\u4e4b\u4e00\u3002<\/p>\n\n\n\n

          \u65b0\u4e00\u4ee3\u9ad8\u4eae\u5ea6OLED\u5c06\u914d\u5408HDR\uff08\u9ad8\u52a8\u6001\u8303\u56f4\uff09\u6807\u51c6\uff0c\u63d0\u4f9b\u66f4\u5e7f\u8272\u57df\u4e0e\u66f4\u9ad8\u89c6\u89c9\u771f\u5b9e\u611f\uff0c\u5c24\u5176\u5728\u519b\u4e8b\u5149\u5b66\u4e0e\u533b\u7597\u589e\u5f3a\u73b0\u5b9e\u9886\u57df\u5c55\u73b0\u51fa\u5de8\u5927\u6f5c\u529b\u3002<\/p>\n\n\n\n

          6.1.2 \u5168\u5f69\u5316\u4e0eRGB\u5b50\u50cf\u7d20\u4f18\u5316<\/h3>\n\n\n\n



          <\/h3>\n\n\n\n

          \u5f69\u8272\u663e\u793a\u662fOLED\u5fae\u663e\u793a\u5668\u8d70\u5411\u6d88\u8d39\u7ea7\u5e02\u573a\u7684\u6838\u5fc3\u7a81\u7834\u65b9\u5411\u3002eMagin\u7684Direct Patterning Display (dPd\u2122) \u6280\u672f\u53ef\u63d0\u5347\u5168\u5f69\u50cf\u7d20\u5bc6\u5ea6\u4e0e\u4eae\u5ea6\u6548\u7387\uff0c\u7f13\u89e3\u4f20\u7edf\u5f69\u8272\u6ee4\u5149\u7247\u65b9\u6848\u7684\u4eae\u5ea6\u635f\u5931\u95ee\u9898\u3002<\/p>\n\n\n\n

          Fraunhofer FEP\u7b49\u673a\u6784\u4ea6\u79ef\u6781\u5f00\u53d1\u65b0\u578b\u5fae\u7ed3\u6784RGB\u96c6\u6210\u65b9\u6848\uff0c\u4ee5\u5b9e\u73b0\u66f4\u9ad8\u5f69\u8272\u8fd8\u539f\u5ea6\u548c\u89c6\u89c9\u4e00\u81f4\u6027\u3002<\/p>\n\n\n\n

          6.1.3 \u8d85\u4f4e\u529f\u8017\u4e0e\u7cfb\u7edf\u7ea7\u96c6\u6210<\/h3>\n\n\n\n



          <\/h3>\n\n\n\n

          \u5fae\u663e\u793a\u8bbe\u5907\u65e5\u76ca\u671d\u5411\u8f7b\u91cf\u5316\u3001\u4fbf\u643a\u5316\u53d1\u5c55\uff0c\u8981\u6c42\u663e\u793a\u5668\u5177\u5907\u66f4\u4f4e\u529f\u8017\u4e0e\u66f4\u9ad8\u96c6\u6210\u5ea6\u3002\u90e8\u5206\u5382\u5546\u5df2\u5c06TFT\u80cc\u677f\u9a71\u52a8\u3001\u56fe\u50cf\u4fe1\u53f7\u5904\u7406\u82af\u7247\uff08ISP\uff09\u3001\u529f\u7387\u7ba1\u7406\u7535\u8def\uff08PMIC\uff09\u5c01\u88c5\u4e8e\u540c\u4e00\u6a21\u7ec4\u5185\uff0c\u5b9e\u73b0SoP\uff08System-on-Panel\uff09\u67b6\u6784\uff0c\u51cf\u5c0f\u4f53\u79ef\u5e76\u4f18\u5316\u7535\u6e90\u6548\u7387\u3002<\/p>\n\n\n\n

          6.1.4 \u5c3a\u5bf8\u5fae\u578b\u5316\u4e0e\u9ad8PPI<\/h3>\n\n\n\n



          <\/h3>\n\n\n\n

          \u4e3a\u9002\u914d\u5934\u663e\u3001\u773c\u955c\u3001\u5934\u76d4\u7b49\u8bbe\u5907\u7ed3\u6784\u7ea6\u675f\uff0cOLED\u5fae\u663e\u793a\u5668\u6b63\u5728\u6301\u7eed\u671d\u66f4\u5c0f\u5c4f\u5e55\u5c3a\u5bf8\u3001\u66f4\u9ad8\u50cf\u7d20\u5bc6\u5ea6\uff08PPI\uff09\u65b9\u5411\u6f14\u8fdb\u3002\u4f8b\u5982\uff0cLakeside Lightning\u63a8\u51fa\u5168\u7403\u9996\u6b3e 1.31<\/strong>\u82f1\u5bf8\u30012.6K\u00d72.6K<\/strong> \u5206\u8fa8\u7387\u7684OLED\u9762\u677f\uff0c\u6807\u5fd7\u7740\u5fae\u663e\u793aPPI\u6027\u80fd\u7684\u53c8\u4e00\u7a81\u7834\u3002<\/p>\n\n\n\n

          6.2 \u8d44\u672c\u6d41\u5411\u4e0e\u5efa\u5382\u8d8b\u52bf<\/h2>\n\n\n\n



          <\/h2>\n\n\n\n

          6.2.1 \u5168\u7403\u8303\u56f4\u8d44\u672c\u52a0\u7801<\/h3>\n\n\n\n



          <\/h3>\n\n\n\n
            \n
          • Microoled<\/strong>\uff08\u6cd5\u56fd\uff09<\/strong>\uff1a2023\u5e74\u83b7\u00a02100<\/strong>\u4e07\u6b27\u5143<\/strong>\u00a0\u6295\u8d44\uff0c\u5c06\u7528\u4e8e\u4e0b\u4e00\u4ee3\u5168\u5f69\u3001\u9ad8\u4eae\u5ea6\u5fae\u663e\u793a\u5668\u7684\u91cf\u4ea7\uff1b<\/li>\n\n\n\n
          • eMagin<\/strong>\uff08\u7f8e\u56fd\uff09<\/strong>\uff1a\u83b7\u5f97\u7f8e\u56fd\u9646\u519b\u5408\u540c\uff0c\u63a8\u52a8dPd\u2122\u6280\u672f\u4ece\u539f\u578b\u9636\u6bb5\u8fc8\u5411\u91cf\u4ea7\uff1b<\/li>\n\n\n\n
          • Olightek<\/strong>\uff08\u4e2d\u56fd\uff09<\/strong>\uff1a\u83b7\u5f97\u653f\u5e9c\u4e13\u9879\u8d44\u91d1\u652f\u6301\uff0c\u8ba1\u5212\u6269\u5927\u5e74\u4ea7\u80fd\u81f3100\u4e07\u7247\u4ee5\u4e0a\uff1b<\/li>\n\n\n\n
          • Samsung\/LG<\/strong>\uff08\u97e9\u56fd\uff09<\/strong>\uff1a2022\u5e74\u8d77\u8fdb\u5165OLED\u5fae\u663e\u793a\u5668\u6295\u8d44\u5468\u671f\uff0c\u76ee\u6807\u5ba2\u6237\u9501\u5b9aApple\u3001Meta\u7b49\u6d88\u8d39\u79d1\u6280\u5de8\u5934\u3002<\/li>\n<\/ul>\n\n\n\n

            \u9884\u8ba1\u81f32026\u5e74\uff0c\u5168\u7403\u8303\u56f4\u5185OLED\u5fae\u663e\u793a\u5668\u76f8\u5173\u8d44\u672c\u6295\u5165\u603b\u989d\u5c06\u8d85 15<\/strong>\u4ebf\u7f8e\u5143<\/strong>\uff0c\u5176\u4e2d\u4e9a\u592a\u5730\u533a\u5360\u6bd4\u8d85\u8fc7 60%<\/strong>\u3002<\/p>\n\n\n\n

            6.2.2 \u5efa\u5382\u8d8b\u52bf\uff1a\u5411\u4e2d\u56fd\u5927\u9646\u4e0e\u4e1c\u5357\u4e9a\u96c6\u805a<\/h3>\n\n\n\n



            <\/h3>\n\n\n\n

            \u7531\u4e8e\u5177\u5907\u8bbe\u5907\u57fa\u7840\u3001\u4eba\u624d\u7ea2\u5229\u4e0e\u4ea7\u4e1a\u653f\u7b56\u4f18\u52bf\uff0c\u4e2d\u56fd\u5927\u9646\u6210\u4e3a\u5168\u7403OLED\u5fae\u663e\u793a\u5668\u65b0\u5efa\u4ea7\u7ebf\u7684\u70ed\u70b9\u533a\u57df\u3002\u4f8b\u5982\uff1a<\/p>\n\n\n\n

              \n
            • \u6c5f\u82cf\u6e56\u7554\u5149\u7535\u4e0eLightning Silicon\u8054\u5efa\u4e2d\u8bd5\u7ebf\uff1b<\/li>\n\n\n\n
            • Olightek\u5728\u4e91\u5357\u65b0\u5efa\u7845\u57faOLED\u5c01\u88c5\u4ea7\u7ebf\uff1b<\/li>\n\n\n\n
            • \u4e0a\u6d77\u3001\u6df1\u5733\u3001\u5408\u80a5\u7b49\u5730\u653f\u5e9c\u9646\u7eed\u51fa\u53f0\u4e13\u9879\u6276\u6301\u8ba1\u5212\uff0c\u63a8\u52a8\u663e\u793a\u4ea7\u4e1a\u96c6\u7fa4\u5316\u53d1\u5c55\u3002<\/li>\n\n\n\n


            • <\/li>\n<\/ul>\n\n\n\n

              \u6b64\u5916\uff0c\u90e8\u5206\u8de8\u56fd\u4f01\u4e1a\u4ea6\u8003\u8651\u5728\u4e1c\u5357\u4e9a\u5730\u533a\uff08\u5982\u8d8a\u5357\u3001\u9a6c\u6765\u897f\u4e9a\uff09\u5efa\u7acb\u65b0\u4e00\u4ee3\u4f4e\u6210\u672c\u5c01\u88c5\u4e0e\u6a21\u7ec4\u5de5\u5382\uff0c\u4ee5\u89c4\u907f\u5730\u7f18\u98ce\u9669\u5e76\u4f18\u5316\u4f9b\u5e94\u94fe\u5f39\u6027\u3002<\/p>\n\n\n\n

              6.3 \u653f\u7b56\u6276\u6301\u4e0e\u56fd\u5bb6\u6218\u7565\u5bfc\u5411<\/h2>\n\n\n\n



              <\/h2>\n\n\n\n
                \n
              • \u97e9\u56fd<\/strong>\uff1a\u5c06OLED\u6280\u672f\u5217\u5165\u56fd\u5bb6\u6218\u7565\u79d1\u6280\u6e05\u5355\uff0c\u63d0\u4f9b\u00a0\u6700\u9ad835%<\/strong>\u00a0\u7a0e\u6536\u51cf\u514d\uff0c\u5efa\u7acb\u201c\u56fd\u5bb6OLED\u663e\u793a\u4ea7\u4e1a\u56ed\u533a\u201d\uff1b<\/li>\n\n\n\n
              • \u4e2d\u56fd<\/strong>\uff1a\u63a8\u52a8\u65b0\u578b\u663e\u793a\u6280\u672f\u7eb3\u5165\u201c\u5341\u56db\u4e94\u201d\u5236\u9020\u5f3a\u56fd\u91cd\u70b9\u5de5\u7a0b\uff0c\u9f13\u52b1\u5730\u65b9\u653f\u5e9c\u5efa\u7acbOLED\u793a\u8303\u57fa\u5730\uff1b<\/li>\n\n\n\n
              • \u7f8e\u56fd<\/strong>\uff1a\u901a\u8fc7\u300a\u82af\u7247\u4e0e\u79d1\u5b66\u6cd5\u6848\u300b\uff08CHIPS Act\uff09\u63d0\u4f9b\u663e\u793a\u6280\u672f\u8865\u8d34\uff0c\u652f\u6301\u672c\u571f\u5fae\u663e\u793a\u5382\u5546\u6269\u5927\u519b\u7528\u4ea7\u80fd\uff1b<\/li>\n\n\n\n
              • \u6b27\u76df<\/strong>\uff1a\u5c06\u589e\u5f3a\u73b0\u5b9e\u4e0e\u5934\u6234\u8bbe\u5907\u5217\u5165\u201c\u6570\u5b57\u4e3b\u6743\u201d\u6218\u7565\u6295\u8d44\u8ba1\u5212\uff0c\u63a8\u52a8Microoled\u7b49\u672c\u5730\u4f01\u4e1a\u6269\u5927\u5bf9\u519b\u8b66\u4e0e\u5de5\u4e1a\u5ba2\u6237\u7684\u4f9b\u8d27\u80fd\u529b\u3002<\/li>\n<\/ul>\n\n\n\n

                \u653f\u7b56\u5bfc\u5411\u5448\u73b0\u51fa\u660e\u786e\u7684\u201c\u6280\u672f\u4e3b\u6743+\u5e94\u7528\u4e0b\u6c89\u201d\u53cc\u8f6e\u9a71\u52a8\u6a21\u5f0f\u3002<\/p>\n\n\n\n

                6.4 \u5e94\u7528\u878d\u5408\u8d8b\u52bf\uff1a\u591a\u884c\u4e1a\u8054\u52a8\u6210\u4e3a\u4e3b\u65cb\u5f8b<\/h2>\n\n\n\n



                <\/h2>\n\n\n\n

                \u968f\u7740OLED\u5fae\u663e\u793a\u5668\u6027\u80fd\u63d0\u5347\u4e0e\u4ef7\u683c\u9010\u6b65\u4e0b\u964d\uff0c\u5176\u5e94\u7528\u573a\u666f\u6b63\u5728\u5b9e\u73b0\u4ece\u201c\u9ad8\u7aef\u519b\u7528\/\u6444\u5f71\u201d\u5411\u201c\u6d88\u8d39+\u5de5\u4e1a+\u533b\u7597\u201d\u591a\u5c42\u6269\u5c55\uff1a<\/p>\n\n\n\n

                  \n
                • AR\/VR<\/strong>\u7ec8\u7aef<\/strong>\uff1a\u6210\u4e3a\u4e3b\u6d41\u6d88\u8d39\u7535\u5b50\u751f\u6001\u6838\u5fc3\u90e8\u4ef6\uff1b<\/li>\n\n\n\n
                • \u8f66\u8f7dHUD\u7cfb\u7edf<\/strong>\uff1a\u914d\u5408\u667a\u80fd\u9a7e\u9a76\u8d8b\u52bf\uff0c\u5feb\u901f\u653e\u91cf\uff1b<\/li>\n\n\n\n
                • \u5de5\u4e1a\/\u4ed3\u50a8\/\u8fdc\u7a0b\u7ef4\u62a4<\/strong>\uff1aAR\u773c\u955c\u6210\u4e3a\u6548\u7387\u63d0\u5347\u5de5\u5177\uff1b<\/li>\n\n\n\n
                • \u533b\u7597\u53ef\u7a7f\u6234<\/strong>\uff1a\u8f85\u52a9\u6210\u50cf\u3001\u672f\u4e2d\u5bfc\u822a\u3001\u8fdc\u7a0b\u4f1a\u8bca\u9700\u6c42\u6301\u7eed\u4e0a\u5347\uff1b<\/li>\n\n\n\n
                • \u6267\u6cd5\/\u5b89\u4fdd<\/strong>\uff1a\u4fbf\u643a\u5934\u663e\u4e0e\u9762\u90e8\u8bc6\u522b\u7ec8\u7aef\u6e17\u900f\u589e\u957f\u3002<\/li>\n<\/ul>\n\n\n\n

                  \u672a\u6765\u5c06\u6709\u66f4\u591a\u5382\u5546\u56f4\u7ed5 \u786c\u4ef6+\u663e\u793a+\u4ea4\u4e92+AI\u7b97\u6cd5+\u5185\u5bb9\u751f\u6001<\/strong> \u5c55\u5f00\u6574\u5408\u5f0f\u5e03\u5c40\uff0c\u6784\u5efa\u7aef\u5230\u7aef\u7684AR\/VR\u89e3\u51b3\u65b9\u6848\u95ed\u73af\u3002<\/p>\n\n\n\n

                  \u7efc\u4e0a\u6240\u8ff0\uff0cOLED\u5fae\u663e\u793a\u5668\u5df2\u6b65\u5165\u6280\u672f\u7a81\u7834\u4e0e\u5546\u4e1a\u7206\u53d1\u7684\u4e34\u754c\u671f\uff0c\u672a\u6765\u6295\u8d44\u5c06\u805a\u7126\u9ad8\u6027\u80fd\u5316\u3001\u4f4e\u6210\u672c\u5316\u4e0e\u751f\u6001\u534f\u540c\u5efa\u8bbe\u3002\u5728\u591a\u56fd\u653f\u7b56\u52a0\u6301\u3001\u8d44\u672c\u5bc6\u96c6\u5e03\u5c40\u4e0e\u5e94\u7528\u7aef\u5171\u632f\u4e0b\uff0c\u8be5\u8d5b\u9053\u6709\u671b\u6210\u4e3a\u4e0b\u4e00\u8f6e\u201c\u663e\u793a+\u667a\u80fd\u786c\u4ef6\u201d\u878d\u5408\u521b\u65b0\u7684\u6218\u7565\u5236\u9ad8\u70b9\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"

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